Smiling blonde woman with curly hair posing indoors in a bright modern office
Black silhouette of a person with a cane and a dog walking on a sidewalk over a cityscape background.

Hi, I’m Loretta

A Design Director who leads by doing

I connect the dots across teams and goals, set the vision, and coach my team as they build it.

Case studies

 

Turo

Making Turo the world’s favorite way to rent cars.

Over the last 10 years, I have spent most of my tenure helping acquire new hosts, incentivize good behavior, and help hosts scale through powerful fleet tools and pricing insights.

Earlier work

 

Babycenter

Helping parents-to-be through pregnancy and beyond

In the two years on the mobile team, I built a series of tools to help women track their pregnancies and played a key role in helping transition from pregnancy to parenting content.